Joe Asher, the president of sports betting for IGT, shares insider tips on how to bet the Super Bowl.

Joe Asher has had a long career in sports betting. He started in the horse racing industry in Delaware, brought his Brandywine sports betting company to Nevada and then headed up William Hill US after the purchase of Brandywine. After William Hill was bought by Caesars Entertainment, he joined IGT, a supplier of sports betting technology. Joe has seen many Super Bowls down through the years, and will explain the best bets, how to weigh the teams and the players and why prop betting and in-play wagering will keep you riveted on the game until the final seconds. He spoke with iGP Publisher Roger Gros at the IGT headquarters in Las Vegas last week.

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